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市場調查報告書
中國冷藏庫與冷凍庫市場：2005年版
REFRIGERATORS & FREEZERS IN CHINA: A Market Analysis 2005
| 出版商 |
Access Asia |
| 出版日期 |
2005年05月 |
商品編碼 |
29644 |
| 內容資訊 |
英文 158 pages |
| 價格 |
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本報告已在2011年07月19日停止出版。
中國在 1979 年鄧小平主導的經濟開放政策下，人民生活為之一變，生活水準與購買力上升，而市場以都會區為中心，對家電與家庭用設備的需求也擴大，漸漸邁入成熟。
調查分析中國、東南亞的消費性與產業相關市場，重點探討中國地區的 Access Asia, Ltd. ，調查分析了中國冷藏庫與冷凍庫市場後，出版了一本綜合報告書 "Refrigerators & Freezers in China: A Market Analysis 2005"。
報告書內容包括：市場動向（冷凍冷藏庫、冷藏庫、冷凍庫）、行銷與流通、至2009年的預測、主要企業資訊等等。報告書共 158 頁，內容綱要摘記如下：
前言
1. 中國的冷藏庫與冷凍庫市場
- 概要
- 中國非食品市場
- 中國冷藏庫與冷凍庫市場
- 各地區市場
- 市場指標
- 市佔率
- 價格
- 冷藏庫與冷凍庫市場未來展望
- 目前市場課題
2. 行銷與流通
3. 供給來源
- 製造業
- 冷藏庫與冷凍庫製造業及主要廠商
- 進口量
- 出口量
4. SWOT 分析
5. 主要企業資訊（17 家）
6. 相關機構
7. 發表會與展示會（10 場）
附錄1：匯率
Abstract
This recently updated report from Access Asia covers the market for refrigerators and freezers in
the Peoples Republic of China. The sectors included in the report are Fridge-freezers, Freezers and
Refrigerators.
KEY REPORT FEATURES
This newly updated Access Asia report covers:
- An overview of Chinas total non-food market, including statistics of retail sales and value
trends up to 2004;
- Volume & value market for and sales of refrigerators & freezers in China, including
sector and regional breakdown, up to 2004;
- Retail pricing trends of refrigerators & freezers up to 2004;
- Volume & value forecast refrigerators & freezers by sales and market growth trends up to
2009;
- Marketing & advertising analysis;
- Statistic analysis of refrigerators & freezers industry, with data on key suppliers in
China;
- Profiles of leading companies in Chinas refrigerators & freezers market;
- Key contacts & trade events;
Table of Contents
- 1 CHINAS REFRIGERATOR & FREEZER MARKET
- 1.1 Overview
- 1.2 Total Non-food Market
- 1.3 Total Refrigerator & Freezer Market
- 1.4 Regional Markets
- 1.5 Market Parameters
- 1.5.1 Home Ownership
- 1.5.2 Per Capita Living Space
- 1.5.3 Total Residential Floor Space
- 1.5.4 Total Residential Floor Space
- 1.6 Market Shares
- 1.7 Prices
- 1.10 Outlook
- 1.11 Current Issues
- 1.11.1 Chemicals Legislation
- 1.11.2 Housing Legislation
- 1.11.3 The Growth of New Fully-Furnished Apartments
- 1.11.4 Home Cleaning Services
- 1.11.5 Effects of WTO Entry
- 1.11.6 Increasing Competition in the Market
- 1.11.7 Installment Retailing
- 1.11.8 Increased Use of Credit Cards
- 1.11.9 E-commerce
- 2 MARKETING & DISTRIBUTION
- 2.1 Marketing & Advertising
- 2.2 Consumers
- 2.3 Wholesale Distribution
- 2.4 Retail Distribution of White Goods
- 3 SOURCES OF SUPPLY
- 3.1 Manufacturing Industry
- 3.2 Refrigerator & Freezer Industry
- 3.3 Key Refrigerator & Freezer Manufacturers
- 3.4 Imports
- 3.5 Exports
- 4 SWOT ANA LYSIS
- 4.1 Strengths
- 4.2 Weaknesses
- 4.3 Opportunities
- 4.4 Threats
- 5 COMPANY PROFILES
- 5.1 Anhui BSA Cooling Appliances Co., Ltd.
- 5.2 China Refrigeration Industry Co., Ltd.
- 5.3 Electrolux
- 5.4 Fujitsu General (Shanghai) Co., Ltd.
- 5.5 Guangdong Kelon Electrical Holding Co., Ltd.
- 5.6 Haier (Group) Co., Ltd.
- 5.7 Hefei Meiling Group Company
- 5.8 Henan Xinfei Electric Appliance Co., Ltd.
- 5.9 Hisense Electric Co., Ltd.
- 5.10 Jiangsu Chunlan Refrigeration Equipment Co., Ltd.
- 5.11 Jingdezhen Huayi Electrical Appliance General Co.
- 5.12 Konka Group Co., Ltd.
- 5.13 LG Electronics
- 5.14 Little Swan Co., Ltd.
- 5.15 Matsushita
- 5.17 Qingdao Aucma Group
- 5.18 Xingxing Group Co., Ltd.
- 6 CONTACTS
- 6.1 Trade Organisations
- 6.2 Government Departments
- 7 RELEVANT EXHIBITIONS & TRADE FAIRS
- APPENDIX: EXCHANGE RATES
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