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市場調查報告書
預付技術的進化、2008年至2012年：無線、預付卡、網路的商機
Prepaid Evolution 2008 to 2012: Wireless, Card & Internet Opportunities
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預付技術的進化、2008年至2012年：無線、預付卡、網路的商機 是由出版商ATLANTIC -ACM在2008年04月所出版的。
這份英文市場調查報告書價格從美金2950起跳。
Abstract
Prepaid Evolution 2008 to 2012: Wireless, Card & Internet Opportunities
explores each of the individual prepaid products, wireless, phone card, and
Internet, at great length. For prepaid calling cards products, the sturdy
provides market sizing in terms of revenue and traffic, the split between
domestic and international, and company share breakouts with forecast from
2004 to 2012. The prepaid Internet section examines the technologies and
business models driving growth in broadband availability. The prepaid wireless
section examines the split between postpaid and prepaid as a percentage of
total subscribers, as well as company-specific share detail, prepaid ARPU,
revenue and subscribers, and a share breakout between MVNOs and
facilities-based carriers, forecast through 2012.
The report provides insight into prepaid market segmentation by providing data
and analysis of demographic groups cut by ethnicity, income and age. Trends in
payment technology are covered, as is a sizing and share of international
voice traffic and revenue.
WHO NEEDS THIS REPORT:
- Prepaid providers
- Prepaid printers and manufacturers
- Wholesale providers
- Long distance companies
- Service providers considering market entry
- Current competitors
- Financial analysts
- Investors
- Consultants
WHY YOU NEED THIS DATA:
- Understand the prepaid industry
- Assess opportunities to enter the prepaid arena
- Find out what the latest trends are in the prepaid industry
- Identify effective marketing and sales channels
- Justify business development plans
- Further penetrate the prepaid market
- Stimulate demand
WHAT YOU GET:
- History and Development
- Market Size and Growth Rates
- Market Segment Analysis
- Key Trends and Opportunities
- Target Markets and Distribution
- Features and Channels
- Threats and Survival Strategies
- Future Growth and Projections
Table of Contents
Executive Summary
I. State of the Prepaid Market
- A. History, Background, and Target Markets
- B. Prepaid Telecom: the Products
II. Segmenting the Prepaid Market
- A. Ethnicity
- B. Income
- C. Age
- D. Business
III. Payment Technology
- A. From Scratch and Batch to Point of Sale Activation (PoSA)
IV. The International Voice Market
- A. Sizing and Share for International Revenue and Traffic
V. Prepaid Calling Cards
- A. Introduction
- B. Drivers
- C. Constraints
- D. Case Studies
- E. Summary: Including Market Share, Revenue Forecasts and Traffic Forecasts
VI. Prepaid Internet
- A. Prepaid Dial-up: Slow Death
- B. WiFi HotSpots: Speedy Growth
- C. Municipal Wireless: WiFi, WiMax, and a Future in Question
VII. Prepaid Wireless
- A. Overview
- B. Drivers
- C. Constraints
- D. MVNOs
- E. Case Studies
- F. Summary: Share Breakout, Revenue and Traffic Forecasts
VIII. Conclusions
- A. Prepaid Calling Cards
- B. Prepaid Internet
- C. Prepaid Wireless
Appendix
Glossary
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