Dozens of potentially multi-billion dollar markets hinge on effective implementation and adoption of digital rights management (DRM) and conditional access. At a technical, business model and competitive level, DRM is impacting many of today's potential markets, including: digital music, broadband video, mobile TV, HD-DVD, IPTV, and home networking.

For many of these markets, DRM, or rather the lack of effective DRM, is holding back faster market growth. Indeed, the current technology industry vision of "any content, any device, anywhere" is really a mirage hidden behind a sandstorm of DRM complexity and challenges.

DRM sits at a convergence point between media companies, service providers, equipment manufacturers, and technology providers. In this session, we bring together a fascinating and highly experienced group of leading figures in the world of DRM. We welcome them and look forward to an engrossing debate about the diversity of interests in DRM, which drives a competitive log jam in solving interoperability.

Jeffrey Segal Chief Technology Officer CINEA

Mr. Segal is a recognized leader in delivering anti-piracy solutions for the entertainment industry. As CTO/VP Engineering for Cinea, Inc. a Dolby company, he leads a team of security specialists providing content protection solutions, including a forensic watermarking solution for consumer video devices. His career includes director of interactive systems for Digital Video Express, the first-ever consumer video product employing device specific forensic watermarking; CTO for East3 Ltd.; vice president of technology at iXL Inc.