Content is what the entertainment and media industry produce, and the viability of the industry's future rests on its ability to manage its content and control its distribution while making it available to an ever-larger customer base. And the job of the DRM technology industry is to make the film, music, and mobile technology delivery systems safe for mass use. In this session, we will explore, from the point of view of the technology companies, the possibilities and potential of DRM in the evolving content landscape. From CDs and DVDs to broadband and wireless delivery, DRM and content protection represents the bottom line of the future of our industries.

Steve Oetegenn Executive Vice President, Global Sales and Marketing Verimatrix

Mr. Oetegenn's career in the IT industry spans 25 years. He has a wide range of experience in international business, having launched numerous high-tech products in the global marketplace. Mr. Oetegenn began his career with Burroughs Corporation (now UNISYS) as a specialist for optical character recognition systems. He has specialized in digital security and anti-piracy since 1998, working with government agencies, Fortune 500 companies, and major Hollywood studios.

Willms Buhse Director Products and Marketing, Member of the Executive Committee CoreMedia

Dr. Buhse has been in his current position since November 2003. He is responsible for CoreMedia's global marketing and communication as well as product management. Elected vice chair of the Open Mobile Alliance (OMA) in 2003, Dr. Buhse plays a leading role in developing open standards for mobile content delivery. Prior to CoreMedia, he worked with Bertelsmann AG and BMG in G?ersloh, Hamburg, and New York, where he co-founded Bertelsmann Digital World Services.

Donald E. Leake Program Director, Copy Protection Business Development IBM Research Division

Mr. Leake brings more than 35 years of IBM experience in the IT industry to his current position. He is responsible for promoting the use of IBM's extensive portfolio of content protection technologies in IBM's products and industry initiatives as the use of rich digital media becomes pervasive in entertainment and IT applications. Mr. Leake also works closely with the media and entertainment industry in its transition to digital through his participation in standards organizations, consortia, alliances, and multi-company working relationships.

Sheau Ng Vice President NBC Universal

Mr. Ng has been with the digital revolution from the start, contributing to MPEG, ATSC, DVD, and various technical standards activities. His career spans from compression research to product development in consumer electronics, semiconductors, and content/media industries. He was a contributing member of the Grand Alliance team, working at Sarnoff in the late 1980s. In the early '90s, Mr. Ng was part of Toshiba's DVD team, where he architected and built the world's first DVD encoder. While at Toshiba, he also chaired the DAVIC 1.0 technical committee. Later, Mr. Ng was the architect of Philips' first consumer HDTV on the ATSC market. At Philips, and later on at ATI, he was responsible for the software architecture of their DTV system-on-chip solutions.

Jeffrey Segal Chief Technology Officer CINEA

Mr. Segal is a recognized leader in delivering anti-piracy solutions for the entertainment industry. In his current role, he leads a team of security specialists providing content protection solutions, including a forensic watermarking solution for consumer video devices. Mr. Segal's career includes director of interactive systems for Digital Video Express, the first-ever consumer video product employing device-specific forensic watermarking, chief technology officer for East3 Ltd., and vice president of technology at iXL.