Abstract
The Indian healthcare industry has grown manifold during the last few years.
Although there is a yawning divide between healthcare facilities available in
rural and urban India and in the demand and supply of healthcare services
across the country, overall the Indian healthcare infrastructure is fast
improving with initiatives by the government and the private sector. The entry
of private players has further spurred the development of the healthcare
sector.
The striking feature of the sector is that it has the potential to grow at a
much faster rate in the foreseeable future and will present new ' sectors of
opportunity' within healthcare, which will emerge as growth drivers. The
Indian healthcare industry overview indicates it has the same exponential
growth potential as software and pharmaceutical industries in the country.
Till now only 12% of the opportunities in the Indian healthcare sector have
been employed.
With abundant opportunities for businessmen, equipment makers and service
providers to invest in curative and preventive services and possibilities of
investing in medical infrastructure and medical tourism, it becomes imperative
for providers to get a feel of what' s happening in the industry to make
informed decisions on investment options.
The India Healthcare Trends 2008 aims to be an informed view of trends and
drivers for the Indian Healthcare industry by delving into how providers like
hospitals and physicians conduct their business and the issues they face in
doing so, as well as dissect it in terms of what healthcare means to the end
consumer.
This study reflects the opportunities that exist, the challenges faced,
emerging trends and the future scenario of the healthcare service sector in
India and provides a comprehensive understanding of the healthcare market and
practices, customer attitudes and behavior study in India. The report will
serve as a market / investment guide for healthcare providers, investors in
healthcare and allied businesses.
Key highlights
- One-of-its-kind report with primary survey data from a cross-section of
sources including consumers, physicians, hospitals.
- Identification of opportunities in Healthcare Infrastructure, financially
& geographically, manpower requirements & opportunities
- Identification of the allied businesses' role and their individual market
share, the future dynamics of healthcare delivery
- Tracking the business modules of physicians, their outlook on future
practices, and how they gear up to face the challenge posed by organised
healthcare sector
- Consumer insights: Current behavior and practices in the household,
decision making process on physicians, hospitals, perceptions on current
options and satisfaction levels
- Health and wellness of Mr and Mrs India: A derivation of the health
quotient of the chief wage earner and the homemaker across a cross-section of
families based on their own perception of health and a gradation from a series
of behavioral measures that demonstrate commitment to keeping in good health
- Current healthcare insurance coverage, limitations and opportunities
The methodology
An analysis of the market both from the provider and consumer angles across
Urban India.
- Coverage of 39 towns to represent all towns with a population of 50000+ in
Urban India.
- 11,000+ consumers of healthcare services
- 600+ physicians and 250+ hospital administrators
Table of Contents
Section 1: A Snapshot of the Indian Healthcare Industry
- 1.1 India Today
- A Booming Economy
- Investing in Health: Criticality and Impact on the Economy
- 1.2 The Indian Healthcare Industry
- An Overview - Poised for Phenomenal Growth
- Drivers for Growth
- Demographic Transitions - Rising Middle Class, Growing Aging Population,
Increased Urbanization
- Epidemiological Transitions
- Mindset Transitions - Emergence of the Empowered Consumer
- Increasing Accessibility to Health Insurance
- Medical Value Travel
- 1.3 India Healthcare Delivery Landscape
- Public Health System
- Private Health System
- Preparing for Future
Section 2: The Consumer Outlook
- 2.1 A Backdrop of the Consumers
- Key Demographics
- Good Health and Wellness in the Indian Context
- The TKC Health and Wellness Quotient
- Prevalence of Self Medication
- 2.2 Use of Professional Healthcare Services: Services Availed and
Expenditure
- Healthcare Services Availed
- Expenditure on Healthcare - Annual Expenditure, Share Across Specific
Services
- Contribution to the Expenditure by Segments - Demographic and Geographic
- Key Geographical & Demographic Variations
- 2.3 Physician Services
- The Doctors Consulted
- Reasons Why They Choose a Doctor
- The Physician Visits: Details
- Expenditure on Outpatient Care: The Specifics
- Satisfaction With Physicians Today
- Key Geographical & Demographic Variations
- 2.4 Hospitalization: Choice Process, Current Experiences
- Selection of Hospitals: Drivers, Influencers
- Hospitalization: The Details
- Expenditure on Hospitalization: The Specifics
- Satisfaction with the Hospital and its Services
- Key Geographical & Demographic Variations
- 2.5 Diagnostic Services
- Services Availed: Type of Investigations
- Type of Diagnostic Centres Used
- Choice of Diagnostic Centre: Key Drivers
- Key Geographical & Demographic Variations
- 2.6 Medicine Purchases and Their Pharmacists
- Number of Pharmacies They Buy From
- Type of Pharmacies They Buy From & Reasons Why
- Satisfaction With Their Current Pharmacy
- Quality Perceptions of Modern versus Traditional Retailing
- Key Geographical & Demographic Variations
- 2.7 Medical Facilities in Their City/Town
- Perceptions of Overall Quality of Medical Facilities in Their City/Town
- Awareness Levels - In the Major Cities/Towns
- What the Top 14 Cities Think of Their Hospitals
- 2.8 Medical Insurance and The Indian Consumer
- Status of Medical Insurance - Awareness and Ownership
- Reasons for Non-ownership
- Their Policies: The Details
- The Brands in Their Frame
- Future Plans, Expectations
- Key Geographical & Demographic Variations
- 2.9 Critical Consumer Segments: Key Insights
- Senior Citizens: An Overview of Healthcare Seeking Behavior at 65 Years+
- The Specialist Seekers -In Sharper Focus
- An Overview of Healthcare Seeking Behaviour Based on Needs and Priorities
Section 3: The Physician' s Perspective
- 3.1 A Snapshot of the Physician and Their Clinics
- The Physician Profile
- Their Clinics: Infrastructure & Facilities
- Hospital Associations
- Key Geographical & Demographic Variations
- 3.2 Consultation Practices
- Number of Patients Seen in a Day and Where They Come From
- The Consultation Specifics
- 3.3 Medical Facilities in the Town: Their Perspective
- Specialists Shortage
- Services Shortage
- 3.4 The Future Outlook
- Their Patients & Perceived Mindsets
- Outlook Towards Providing Organized Healthcare Delivery
Section 4: The Hospital' s Perspective
- 4.1 A Snapshot of Hospitals
- The Hospital Profile
- Type of Facilities - Size, Kind of Hospital, Years of Operation
- Range of Facilities
- 4.2 Hospital Infrastructure and Facilities
- Specialities Covered
- Availability of Diagnostic Facilities
- Availability of Other Facilities
- Engineering & Support Services
- Tariffs
- Rooms, Beds, Facilities - Capacity
- Infrastructure Status - Land
- Demand of Beds
- 4.3 Hospital Functioning - Utilization of Capacities
- Catchment of Hospitals & Patient Sources
- Hospital Utilization
- Medical Equipment Utilization
- The Zonal Picture
- Variation Across Facility Type
- 4.4 Hospital Manpower - Strength, Competencies, Training
- Manpower Strength
- Workforce per Bed
- Mode of Remuneration: Salaries
- Place of Recruitment
- The Zonal Picture
- Variation Across Town Class
- Variation Across Facility Type
- 4.5 Information Technology Utilization in Hospitals
- Availability and Usage of IT
- Staff Strength
- Modules in the IT System
- Problems in Implementing IT
- Investment Planning for Future
- 4.6 Outsourcing in Hospitals
- Outsourced Services
- Prevalence of Hospital Outsourcing
- Reason for Outsourcing
- Satisfaction with Contractors
- Facility Type Variation
Section 5: Emerging Trends in Healthcare Delivery
- The Future Healthcare Delivery System
- Emerging Formats in Healthcare Delivery
Section 6: HMPV - The New Indicator of Healthcare Services Potential for Urban India
- The Healthcare Market Potential Value
- Calculating the HMPV
- The Hierarchy - By Individual Parameters
- The HMPV - Derived Across Three Parameters
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