Abstract
In August 2006, IDC' s European Vertical Market Expertise Center carried out a survey on key IT priorities and plans in the top 5 Western European countries (France, Germany, Italy, the U.K., and Spain). The aim of the survey of the CPG industry was to understand IT spending directions, solution priorities, investment plans, the embracing of new technologies and mobility, infrastructure enhancements (servers, Web services, storage), the role of IT within the organization, and customer satisfaction. A total of 150 CPG companies were interviewed across the top 5 Western European countries. Interviews were addressed only to companies with more than 20 employees.
This report presents results for total Western Europe and for France, Germany, Italy, the U.K., and Spain, focusing on the following areas:
- Enterprise solution adoption status and investment plans, for both horizontal and vertical-specific solutions
- Preferred solution type and implementation strategy
In particular, the Situation Overview section analyzes:
- Enterprise solutions adoption
The Future Outlook section provides indications of evolving dynamics in companies' investment plans for IT solutions, by providing the following information:
- Enterprise solutions: investment priorities and plans
- Reasons for not adopting CRM solutions
- Security solutions investment plans by application
- Industry-specific solutions: investment priorities and plans
- Software as a service investment propensity
"CPG manufacturers are allocating most of their IT dollars to improving core operational efficiencies such as sourcing, procurement, manufacturing, and business performance management. Protecting IT infrastructures with solid security architectures as much as possible will continue to be a major theme in the European CPG manufacturing sector," said Ivano Ortis, program manager, Manufacturing Insights.
"An interesting finding from the survey is that Western European CPG companies are more advanced in the adoption of collaborative IT platforms than their retail customers and even more than their distribution partners. As a result, greater alignment with key partners in developing consistent value chain IT strategies must be achieved in 2007. Keeping and sharing accurate product data throughout the value chain is a key short-term priority, especially for private label manufacturers and their retail customers, pushed by time-to-market and due-diligence challenges. On a country level we continue to find both similarities and huge differences."
Table of Contents
- Table of Contents
- Manufacturing Insights Opinion
- In This Report
- Methodology
- Conceptual Framework
- Sample Design
- Sampling Unit: IDC' s Economic Entity
- Sample Quotas
- Table: Vertical Market Quotas
- Table: Company Size Quotas
- Sample Frame and Sampling Method
- Table: Number of Completes by Country
- Respondents
- Interviews
- Questionnaires
- Interview Schedule
- Confidence Intervals
- Weighting
- Analysis of the Data
- Definitions
- Vertical Markets
- Solution Areas
- Executive Summary
- Methodology
- Situation Overview
- Survey Respondent Profile
- Table: IDC' s Vertical Market Survey, 2006, Respondent Company Distribution by Country, Western Europe (% of Companies)
- Figure: Western Europe, CPG, Survey Respondent Profiles by Company Size (% of Companies)
- Table: Western Europe, CPG, Survey Respondent Profiles by Functional Area and Country (% of Companies)
- Table: Western Europe, CPG, Survey Respondent Profiles by Job Title and Country (% of Companies)
- Table: Western Europe, CPG, Survey Respondent Profiles by Location and Country (% of Companies)
- Current Enterprise IT Adoption Status
- Figure: Western Europe, CPG, IT Solutions Adoption (% of Companies)
- Table: Western Europe, CPG, IT Solutions Adoption by Country (% of Companies)
- Enterprise IT Solutions Implementation Preference
- Figure: Western Europe, CPG, Horizontal IT Solution Implementation Choice (% of Companies)
- Table: Western Europe, CPG, IT Solutions Adoption by Implementation Type (% of Companies)
- Future Outlook
- Enterprise IT Solutions - Investment Intentions
- Short-Term Enterprise Solution Prioritization
- Figure: Western Europe, CPG, Priority from 1 to 5 of the Following Solutions
- Table: Western Europe, CPG, Priority from 1 to 5 of the Following Solutions by Country
- Enterprise IT Solutions Investment Plans
- Figure: Western Europe, CPG, 2007 Enterprise Solutions Plans for Investment Versus Current Adoption (% of Companies)
- Enterprise IT Solutions - SaaS Investment Propensity
- Figure: Western Europe, CPG, SaaS Investment Propensity by Country (% of Companies)
- Figure: Western Europe, CPG, SaaS Investment Propensity by Segment (% of Companies)
- ERP Investment Plans
- Table: Western Europe, CPG, ERP Investment Plans (% of Companies)
- Table: Western Europe, CPG, ERP Solution - SaaS Investment Plans (% of Companies)
- CRM Investment Plans
- Table: Western Europe, CPG, CRM Investment Plans (% of Companies)
- Table: Western Europe, CPG, CRM Solution - SaaS Investment Plans (% of Companies)
- Inhibitor to CRM Investment
- Table: Western Europe, CPG, Reasons for Not Using CRM (% of Companies)
- Industry-Specific Investment Plans
- Table: Western Europe, CPG, Industry-Specific Applications Investment Plans (% of Companies)
- Table: Western Europe, CPG, Industry-Specific Applications - SaaS Investment Plans (% of Companies)
- SCA Investment Plans
- Table: Western Europe, CPG, SCA Investment Plans (% of Companies)
- Table: Western Europe, CPG, SCA - SaaS Investment Plans (% of Companies)
- Collaborative Technologies Investment Plans
- Table: Western Europe, CPG, Collaborative Technologies Investment Plans (% of Companies)
- Table: Western Europe, CPG, Collaborative Technologies - SaaS Investment Plans (% of Companies)
- BPM Investment Plans
- Table: Western Europe, CPG, BPM Investment Plans (% of Companies)
- Table: Western Europe, CPG, BPM - SaaS Investment Plans (% of Companies)
- Datawarehouse Investment Plans
- Table: Western Europe, CPG, Datawarehouse Investment Plans (% of Companies)
- Table: Western Europe, CPG, Datawarehouse - SaaS Investment Plans (% of Companies)
- Security Technology Investment Plans
- Table: Western Europe, CPG, Security Technologies Investment Plans (% of Companies)
- Table: Western Europe, CPG, Security Technologies - Investment Plans by Area (% of Companies)
- Content Management Investment Plans
- Table: Western Europe, CPG, Content/Document Management Investment Plans (% of Companies)
- Table: Western Europe, CPG, Content/Document Management - SaaS Investment Plans (% of Companies)
- Enterprise IT Solutions - Investment Intentions
- Essential Guidance
- Learn More
- Related Research
- Synopsis
