Abstract
This IDC study presents an outlook of the Malaysia Internet and ecommerce industry, and also the future market development from 2008 to 2012.
"Although there is a low broadband penetration rate in Malaysia, the Internet and ecommerce usage is predicted to grow strongly in the future. The emergence of wireless technologies such as WiMAX and 3G will provide an alternative for consumers to hook themselves to the Internet, apart from the conventional fixed-line broadband. The competition among Internet providers will bring down the price of Internet accessibility and it will become more affordable to the mass market. The increase of unique Internet users in Malaysia will create an awareness of ecommerce and drive Internet commerce spending," says Lincoln Lee, research manager, Telecommunications, IDC Malaysia.
Table of Contents
- Table of Contents
- IDC Opinion
- In This Study
- Methodology
- Situation Overview
- Government and Technology Infrastructure
- Political Condition
- Economic Conditions
- Broadband Penetration in Malaysia
- Internet Users' Buying Behaviors and Trends
- Figure: Malaysia and Internet Users Profile by Age
- Figure: Malaysia Internet Users Occupation Profile
- Figure: Places to Access the Internet
- Figure: Contents of Video Streaming Online
- Table: Frequency of Use of Devices in Accessing the Internet (%)
- Table: Frequency of Online Activities in the Past 12 Months (%)
- Table: Total Spending Online in the Past 12 Months
- Figure: Reasons That Inhibit Online/Internet Purchases
- Future Outlook
- Forecast and Assumptions
- Figure: Total Internet Users and Buyers
- Figure: Total Internet Devices with Internet Capabilities
- Table: Malaysia eCommerce Spending Forecast, 2007-2012 (US$B)
- Table: Key Forecast Assumptions for the Malaysia Internet and eCommerce, 2008-2012
- Market Context
- Table: Malaysia eCommerce Spending Forecast (US$B): Comparison of 2007 and 2008 Forecast
- Figure: Malaysia eCommerce Spending Forecast (US$B): Comparison of 2007 and 2008 Forecast
- Essential Guidance
- Learn More
- Related Research
- Synopsis
