除日本外亞太地區GPS市場的快速成長

Abstract

This IDC study examines the market for GPS devices, focusing on the three key components of the device ecosystem - the map data providers, navigation software developers, and the hardware sellers. The report also considers the major trends in the area of GPS and location-based services (LBS), as well as the main challenges currently facing GPS companies.

"The demand for GPS is picking up pace in APEJ, benefiting the myriad of local players in the market. For some, though, fortunes in 2007 were down from 2006, as incumbents were squeezed by global entrants and domestic upstarts. The APEJ GPS value chain is thus in a state of flux, and consolidation is likely to occur in the next two years," says Aloysius Choong, research manager, IDC Asia/Pacific.

Table of Contents

• Table of Contents
• IDC Opinion
• In This Study
• Situation Overview
  • Understanding the Ecosystem
  • Figure: Components of a GPS Solution
  • Figure: Key GPS Industry Players in Asia/Pacific (Excluding Japan)
  • Core Map Data Providers
    • PSMA Australia
    • Sensis (Australia)
    • AutoNavi (People' s Republic of China)
    • NavInfo (People' s Republic of China)
    • Changdi Wanfang Mapping Technologies (People' s Republic of China)
    • Survey of India
    • Malsingmaps.com (Malaysia, Singapore)
    • Tele Atlas
    • Navteq
  • Navigation Software
    • MapKing
    • NAVFone
    • SmartNav
    • Garmin Que
    • Papago
  • Devices - A Story of Growth
  • Figure: GPS Device Types
  • Figure: Asia/Pacific (Excluding Japan) Shipments of GPS Devices, 1Q06-4Q07
    • Holux
    • Garmin
    • MiTAC
    • Shinco
    • HP
    • Nokia
• Future Outlook
  • The Overarching Trends of GPS
    • Consolidation
    • The Future Is Context
    • Map Meets Web: The Power of the Community
  • Threats and Challenges
    • Ecosystem Squeeze
    • Uncertain Business Models
    • Conditions for Pedestrian Location-Based Services
    • Figure: Importance of Various Features in Mobile Phones
    • Piracy
• Essential Guidance
  • Actions to Consider
    • Scale Up
    • Stay Alive to New Business Models
    • Engage the Community
    • Concentrate on Relationships, not Transactions
• Learn More
  • Related Research
  • Synopsis