美國中小企業會計軟體使用動向（2007年）：Intuit、Sage、Microsoft的顧客介紹

Abstract

This IDC study examines the accounting packages that are used by small and medium-sized businesses (SMBs) and profiles small businesses that use Intuit Quicken, Intuit QuickBooks, Sage products, and Microsoft products, as well as firms that use industry-specific software. Details regarding size of firm, sales growth, expected IT spending growth, the use of other business software and attitudes and expectations regarding software as a service (SaaS) are compared across different accounting software customers.

"The market for accounting software in SMBs is far from saturated. More than 2 million PC-owning small businesses do not even use accounting software, and many firms are using accounting software that is inappropriate for the size of their businesses," says Merle Sandler, research manager in the SMB program at IDC. "Accounting software delivered as a service is slowly starting to gain traction among SMBs as firms grow more comfortable with using the Internet as an integral part of basic business operations."

Table of Contents

• Table of Contents
• IDC Opinion
• In This Study
  • Methodology
• Situation Overview
  • Accounting Packages Used by SMBs
  • Figure: U.S. Small and Medium-Sized Businesses Using Accounting and Payroll Software, 2007
    • Accounting Software Used by Company Size
      • Primary Packages
      • Figure: Primary Accounting Packages Used by U.S. Small and Medium-Sized Businesses, 2007
      • Table: Primary Accounting Packages Used by U.S. Small Businesses by Company Size, 2007 (% of Respondents)
      • Table: Primary Accounting Packages Used by U.S. Medium-Sized Businesses by Company Size, 2007 (% of Respondents)
      • Additional Packages Used for Accounting
      • Figure: Other Accounting Packages Used by U.S. Small and Medium-Sized Businesses, 2007
      • Table: Other Accounting Packages Used by U.S. Small Businesses by Company Size, 2007 (% of Respondents)
      • Table: Other Accounting Packages Used by U.S. Medium-Sized Businesses by Company Size, 2007 (% of Respondents)
    • Accounting Software Used by Vertical Industry
    • Table: U.S. Small and Medium-Sized Businesses Using Accounting and Payroll Software by Vertical Industry, 2007 (% of Respondents)
    • Table: Primary Accounting Packages Used by U.S. Small and Medium-Sized Businesses by Vertical Industry, 2007 (% of Respondents)
  • Business Profiles of Small Businesses Using Intuit, Sage, Microsoft, and Industry-Specific Accounting Solutions
    • Number of Employees
    • Figure: Number of Employees in U.S. Small Businesses by Primary Accounting Package Used, 2007
    • Revenue Growth
    • Table: Sales Performance of U.S. Small Businesses by Primary Accounting Package Used, 2007 (% of Respondents)
    • Figure: Sales Performance of U.S. Small Businesses by Primary Accounting Package Used, 2007
    • IT Spending Growth
    • Figure: Expected Change in IT Spending in U.S. Small Businesses by Primary Accounting Package Used, 2007
    • Table: Expected Change in IT Spending in U.S. Small Businesses by Primary Accounting Package Used, 2007 (% of Respondents)
  • Business Applications Used and Assessment of Software as a Service by Small Businesses Using Intuit, Sage, Microsoft, and Industry-Specific Accounting Software
    • Use of Different Business Applications
    • Table: Other Business Software Used by U.S. Small Businesses by Primary Accounting Package Used, 2007 (% of Respondents)
    • Software as a Service: Current Versus Planned Activity and Factors Encouraging and Discouraging Potential Use
    • Table: Usage of Software as a Service in U.S. Small Businesses by Primary Accounting Package Used, 2007 (% of Respondents)
    • Table: Factors Encouraging Usage of Software as a Service in U.S. Small Businesses by Primary Accounting Package Used, 2007 (% of Respondents)
    • Table: Factors Discouraging Usage of Software as a Service in U.S. Small Businesses by Primary Accounting Package Used, 2007 (% of Respondents)
• Future Outlook
• Essential Guidance
• Learn More
  • Related Research
  • Methodology
  • Synopsis