Kaspersky Labs：銷售企業介紹

Abstract

In this document, IDC profiles one of the best-known antivirus experts, Kaspersky Lab. Created in Moscow in 1997, Kaspersky Lab celebrated its first decade of activity in 2007. The company' s financial situation is very healthy, with a net margin estimated by IDC at around 10%. Revenue is growing rapidly, and reached $130 million in 2007. Kaspersky Lab, based in Russia, is rapidly developing its activity in Western Europe, APAC, and the U.S., competing locally with other security vendors. At the same time, Kaspersky Lab is delivering its technology and knowledge to other security vendors through an important partner program. More than 35 security players use KL technology worldwide. Since mid-2007, KL also entered the managed security services (MSS) market and develops an ambitious partner program at country level.

This profile provides financial results for 2005, 2006, and 2007, an overview of the company' s strategy, and further analysis.

Table of Contents

• Table of Contents
• IDC Opinion
• In This Vendor Profile
• Situation Overview
  • Company Overview
  • Figure: Kaspersky Lab Organization - Financial Aspect - KL Holding
  • Figure: Kaspersky Lab Board of Directors
  • Figure: Kaspersky Lab Regional Organization
  • Figure: Kaspersky Lab - Business and Reporting Structure
    • Financial Performance
    • Figure: Kaspersky Lab revenues 05/06/07
    • Figure: Kaspersky Lab YoY Growth Rates - Main Business Areas - FY 05/06/07
    • Why is Kaspersky Growing so Fast?
    • Comments on Kaspersky Lab' s Details of Business
    • Figure: Kaspersky Lab Geo Split
      • Geo Split
      • Net Profit
  • Company Strategy
    • Product Strategy
    • Figure: Kaspersky Product' s Portfolio
    • Figure: Kaspersky Lab Mapping IDC Taxonomy
    • Market Positioning
      • Target Markets
        • 1- Home Market
        • 2- Professional Market (See Figure 8)
        • 3- XSP, OEM, and Hosted Security Services
      • Market Differentiators
        • Being #1 in the World for Antivirus
    • Developing Outside Russia is Key
    • Balancing Business and Home Market With a Third-Party Market
    • Staying Agnostic and Partnering With Key Players
• Future Outlook
• Essential Guidance
  • Advice for Kaspersky Lab
  • Advice for Buyers
• Learn More
  • Related Research