Abstract
This IDC study profiles 10 relatively small Canadian-based companies offering wireless solutions that IDC believes are worthy of highlighting to the broader industry and have the potential to make an impact in the information and communication technology (ICT) market. The analysis in this study provides valuable input to ICT vendors, large and small, to identify success factors employed by top emerging Canadian vendors with solutions that address the wireless market.
"Canadian companies are seizing the opportunity to launch products and services that take advantage of our increasing reliance on mobile devices, bringing greater functionality, personalization, and efficiency to both personal and professional tasks. But with such an attractive market comes a plethora of eager companies with their solutions in hand, many of which appear similar at first glance. The companies profiled in this study have differentiated themselves; they "zig" when their competitors "zag." Furthermore, they take a customer-centric approach that speaks to customers' needs," says Krista Collins, analyst, Canadian ICT Innovation and Export at IDC Canada.
Table of Contents
- Table of Contents
- IDC Opinion
- In This Study
- Table: 10 Canadian Wireless Companies to Watch
- Methodology
- Situation Overview
- The Companies
- BelAir Networks
- The Solution
- Go-to-Market Strategy
- Customer Example
- CellWand
- The Solution
- Go-to-Market Strategy
- Customer/Partner Example
- ComVu Media
- The Solution
- Go-to-Market Strategy
- Customer Example
- GEOTrac International Inc.
- The Solution
- Go-to-Market Strategy
- Customer Example
- In Motion Technology
- The Solution
- Go-to-Market Strategy
- Customer Example
- LIPSO
- The Solution
- Go-to-Market Strategy
- Customer Example
- Rove Mobile
- The Solution
- Go-to-Market Strategy
- Customer Example
- Spira Data Corp.
- The Solution
- Go-to-Market Strategy
- Customer Example
- Verrus Mobile Inc.
- The Solution
- Go-to-Market Strategy
- Customer Example
- Wallace Wireless
- The Solution
- Go-to-Market Strategy
- Customer Example
- BelAir Networks
- The Companies
- Future Outlook
- Table: Wireless Associations and Organizations Across Canada
- Figure: Influence on Decision to Select a Small IT Solution Provider by Company Size
- Figure: Reason for Selecting a Small IT Solution Provider by Company Size
- Essential Guidance
- Learn More
- Related Research
- Definitions
- Synopsis

