美國消費者用電腦市場調查（第1部）

Abstract

This study is the result of IDC' s 2007 U.S. Consumer PC Survey. This national survey of 983 U.S. households was conducted online in late 2007 to assess current household usage and future demand for personal computers. This study covers the current usage results, while the accompanying document, IDC' s 2007 U.S. Consumer PC Survey, Part 2 (forthcoming), addresses the future outlook.

"While there is a rapid shift from desktops toward portables, we still find that a majority of PC owners currently have desktops, and they bought them in a retail store or from the manufacturers' Web site. Thin-and-light notebooks continue to rank highly among consumers, while the minitower desktop appears to be falling in demand. The ease of home networks continues to drive notebook purchases and multi-PC homes," says Doug Bell, analyst with IDC' s U.S. Quarterly PC Tracker.

Table of Contents

• Table of Contents
• IDC Opinion
• In This Study
  • Methodology
    • Respondent Demographic Profile
    • Figure: Respondents by Gender
    • Figure: Respondents by Age
    • Figure: Respondents by Education Level Attained
    • Figure: Respondents by Household Size
    • Figure: Respondents by Household Income
    • Figure: Respondents by Employment Status
  • Executive Summary
• Situation Overview
  • Key Survey Findings
    • Form Factor Overview
    • Figure: Form Factor Mix of PCs in Households
    • Figure: Channel Used for PC Acquisition
    • Installed Base Age and Retirement Expectations
    • Figure: Length of Time Respondents Have Owned Primary PC
    • Figure: Length of Time Respondents Plan to Keep Current Primary PC
    • PC Location in the Home and Usage
    • Figure: Location In-House Where PCs Are Being Used
    • Figure: Time Spent Daily on Primary PC
    • Figure: Type of Productivity Achieved on Primary PC
    • Figure: Type of Entertainment Performed on Primary PC
    • Internet Access and Home Networking
    • Figure: Household' s Primary Method of Accessing the Internet
    • Figure: Home Network Type
    • The PC Manufacturers and Their Share of the Respondent Base
    • Figure: Personal Primary PC Manufacturer
    • Backing Up and Peripherals
    • Figure: Frequency of Computer Backup
    • Figure: Time Primary Notebook Is Connected to a Docking Station
    • Figure: Time Primary Notebook Is Connected to an External Monitor
    • PC Disposition Trends
    • Figure: Method Used to Retire Last PC
• Future Outlook
• Essential Guidance
• Learn More
  • Related Research
  • Appendix: Consumer PC Survey 2007
    • Your Household' s Usage of PCs
    • Home Connectivity
    • Future PC Purchases
    • About You
  • Synopsis