Abstract
US demand to exceed 115 million squares in 2012
Demand for siding materials in the United States will expand 1.6 percent
annually from a weak 2007 base to more than 115 million squares in 2012.
Demand for siding is dominated by the residential market, particularly the
construction of new homes. As a result, the collapse of the US housing market
in 2007 created a sharp downturn in demand for siding materials. Going
forward, new residential building will rebound, leading to improved sales of
siding materials.
Vinyl to remain dominant material; fiber cement to register strongest gains
Vinyl siding, which accounted for nearly 40 percent of total demand in volume
terms in 2007, is the leading siding material. Widely used in both the new
construction and improvement segments of the market, vinyl siding will
continue to benefit from its low price, durability and ease of maintenance.
Fiber cement siding, a relative newcomer to the US siding market, will record
the greatest gains through 2012, as consumers and builders increasingly become
aware of the material' s performance advantages. Stucco and related siding
materials will also post above average gains, primarily due to increasing use
of exterior insulating finishing systems (EIFS) in nonresidential building.
Brick siding will maintain its position in upper end buildings, while wood
siding continues to decline in popularity.
Study coverage
This study presents historical demand data (1997, 2002, 2007) plus forecasts
to 2012 and 2017 by material (stucco, brick, vinyl, wood, fiber cement, metal
panels and other materials); by market (new residential, residential
improvement and replacement, new nonresidential, nonresidential improvement
and replacement); and by region of the US. The study also assesses company
market shares and profiles 35 US industry competitors.
Table of Contents
INTRODUCTION
I. EXECUTIVE SUMMARY
II. MARKET ENVIRONMENT
- General
- Macroeconomic Overview
- Demographic Trends
- Consumer Spending Overview
- Building Construction Outlook
- Residential Building Construction
- Housing Outlook
- Housing Stock
- Improvements & Repairs
- Nonresidential Building Construction
- Office & Commercial Construction
- Institutional Construction
- Industrial Construction
- Transportation & Other Building Construction
- Nonresidential Improvements & Repairs
- Regulatory & Environmental Trends
- Building Code Regulations
- Environmental Issues
- Green Building Standards
- Recycling
- Legal Issues
- Other Regulatory Issues
- Pricing
- Materials & Technology Trends
- Historical Trends
- Foreign Trade
- International Activity
III. MATERIALS
- General
- Volume Outlook
- Value Outlook
- Installed Costs
- Vinyl Siding
- Characteristics
- Markets
- Products
- Stucco & Related Materials
- Stucco
- EIFS
- Stone, Concrete & Other
- Markets
- Wood Siding
- Markets
- Products
- Plywood
- Hardboard
- Other Engineered Wood
- Lumber & Wood Shingles
- Brick Siding
- Markets
- Products
- Suppliers
- Fiber Cement
- Markets
- Products
- Suppliers
- Metal Panels
- Markets
- Products & Suppliers
- Other Siding
- Polypropylene Siding
- Aluminum Siding
- Steel Siding
- All Other Siding
IV. MARKETS
- General
- Residential Markets
- New Housing
- Single-Family
- Multifamily
- Manufactured Housing
- Improvement & Repair
- Nonresidential Markets
- New Nonresidential
- Improvement & Repair
- Demand by Building Type
- Commercial
- Institutional
- Industrial
- Office
- Other
V. REGIONS
- General
- Regional Economic Outlook
- Regional Population Outlook
- Regional Construction Trends
- Regional Housing Trends
- Regional Siding Demand
- Northeast
- New England
- Middle Atlantic
- Midwest
- East North Central
- West North Central
- South
- South Atlantic
- East South Central
- West South Central
- West
VI. INDUSTRY STRUCTURE
- General
- Industry Composition
- Market Share
- James Hardie
- Ply Gem
- CertainTeed
- Louisiana-Pacific
- Boral
- Wienerberger
- Associated Materials
- Other Leaders
- Market Share by Material
- Vinyl Siding
- Stucco & Related Siding
- Wood Siding
- Brick Siding
- Fiber Cement Siding
- Metal Panels
- Manufacturing
- Competitive Strategies
- Marketing
- Distribution
- Mergers & Acquisitions
- COMPANY PROFILES
- Acme Building Brands, see Berkshire Hathaway
- Alcan Incorporated, see Rio Tinto
- Alcoa Home Exteriors Incorporated, see Ply Gem
- Alcoa Incorporated
- Allied Building Products Corporation, see CRH
- Alside Incorporated, see Associated Materials
- American Building Components, see NCI Building Systems
- American Buildings Company, see Nucor
- Arriscraft Materials Incorporated, see Wienerberger
- Associated Materials Incorporated
- Berkshire Hathaway Incorporated
- Boise Cascade Holdings LLC
- Boral Limited
- CBC Steel Buildings, see Nucor
- Ceco Building Systems, see NCI Building Systems
- Cedar Valley Shingle Systems Incorporated
- Clarke Group
- Coronado Stone Products Company
- Crane Plastics Holding Company
- CRH plc
- Cultured Stone Corporation, see Owens Corning
- Dryvit Systems Incorporated, see RPM International
- Gentek Building Products Incorporated, see Associated Materials
- Georgia-Pacific Corporation, see Koch Industries
- Glen-Gery Corporation, see CRH
- Georgia Gulf Corporation
- Gulf States Manufacturers, see Nucor
- Hanson plc, see HeidelbergCement
- Hardie (James) Industries NV
- Heartland Building Products Incorporated
- HeidelbergCement AG
- Insulated Panel Systems, see NCI Building Systems
- International Paper Company
- Kaycan Limited
- Kirby Building Systems, see Nucor
- Koch Industries Incorporated
- Louisiana-Pacific Corporation
- Metal Building Components LP, see NCI Building Systems
- Mitten Incorporated
- Modern Concrete LLC, see Wienerberger
- Nailite International Incorporated
- Napco Incorporated, see Ply Gem
- NCI Building Systems Incorporated
- Nichiha Corporation
- Nucor Corporation
- Ochs Brick Company, see Berkshire Hathaway
- Owens Corning
- Ply Gem Holdings Incorporated
- Resolite, see Verzatec
- Rio Tinto Group
- Rollex Corporation
- RPM International Incorporated
- Saint-Gobain
- Shakertown 1992 Incorporated, see Clarke
- Star Building Systems, see NCI Building Systems
- Sto AG
- Temple-Inland Incorporated
- Ternium SA
- Variform Incorporated, see Ply Gem
- Verzatec SA de CV
- Vytec, see Saint-Gobain
- Weyerhaeuser Company
- Wienerberger Baustoffindustrie AG
- Other Companies Mentioned in Study
LIST OF TABLES
SECTION I -- EXECUTIVE SUMMARY
SECTION II -- MARKET ENVIRONMENT
- 1 Macroeconomic Indicators
- 2 Population & Households
- 3 Personal Consumption Expenditures
- 4 Building Construction Expenditures
- 5 Residential Building Construction Expenditures
- 6 Private Housing Completions
- 7 Housing Stock by Type
- 8 Residential Improvement & Repair Expenditures
- 9 Nonresidential Building Construction Expenditures
- 10 Nonresidential Building Improvement & Repair Expenditures
- 11 Siding Pricing Trends
- 12 Siding Market, 1997-2007
SECTION III -- MATERIALS
- 1 Siding Demand by Material in Volume Terms
- 2 Siding Demand by Material in Value Terms
- 3 Vinyl Siding Demand
- 4 Stucco & Related Siding Demand
- 5 Stucco Siding Demand
- 6 EIFS Siding Demand
- 7 Stone, Concrete & Other Nonmetallic Mineral Siding Demand
- 8 Stucco & Related Siding Markets
- 9 Wood Siding Markets
- 10 Wood Siding Demand by Type
- 11 Plywood Siding Demand
- 12 Hardboard Siding Demand
- 13 Other Engineered Wood Siding Demand
- 14 Lumber & Wood Shingle Siding Demand
- 15 Brick Siding Markets
- 16 Fiber Cement Siding Markets
- 17 Metal Panel Siding Demand
- 18 Other Siding Demand by Market & Material
SECTION IV -- MARKETS
- 1 Siding Demand by Market
- 2 Residential Markets for Siding
- 3 New Residential Market for Siding
- 4 New Single-Family Market for Siding
- 5 New Multifamily Market for Siding
- 6 New Manufactured Housing Market for Siding
- 7 Residential Improvement & Repair Market for Siding
- 8 Nonresidential Markets for Siding
- 9 New Nonresidential Market for Siding
- 10 Nonresidential Improvement & Repair Market for Siding
- 11 Nonresidential Siding Demand by Building Type
- 12 Commercial Siding Market
- 13 Institutional Siding Market
- 14 Industrial Siding Market
- 15 Office Siding Market
- 16 Other Nonresidential Siding Markets
SECTION V -- REGIONS
- 1 Gross Domestic Product by Region
- 2 Population by Region
- 3 Construction Expenditures by Region
- 4 Regional Home Sales & Housing Indicators
- 5 Siding Demand by Region
- 6 Northeast Siding Demand by Subregion & Market
- 7 Midwest Siding Demand by Subregion & Market
- 8 South Siding Demand by Subregion & Market
- 9 West Siding Demand by Subregion & Market
SECTION VI -- INDUSTRY STRUCTURE
- 1 Siding Sales by Company, 2007
- 2 Selected Acquisitions & Divestitures
LIST OF CHARTS
SECTION II -- MARKET ENVIRONMENT
- 1 Year of Construction of Housing Stock, 2007
- 2 Siding Market, 1997-2007
SECTION III -- MATERIALS
- 1 Siding Demand by Material, 2007: Volume Versus Value
- 2 Range of Installed Costs for Selected Siding Materials, 2007
SECTION IV -- MARKETS
- 1 Siding Demand by Market, 2007
- 2 Nonresidential Siding Demand by Material, 2007
SECTION V -- REGIONS
- 1 Siding Demand by Region, 2007
SECTION VI -- INDUSTRY STRUCTURE
- 1 Siding Market Share by Company, 2007
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