Abstract
The France Online report looks inside this sometimes challenging, often perplexing-but always exciting-online marketplace.
Competition to provide French consumers Internet access and Internet-based phone, TV and even wireless services is transforming the market. Within the past three years, French Internet users have overwhelmingly switched to broadband.
France is a nation of accomplished online shoppers who research their purchases online, and more than half of all Internet users have made an online purchase. As further evidence of the country's net-savvy, and laissez-faire, it is considering legalizing file sharing.
Key questions the "French Online" report answers:
- How do the French use the Internet?
- Why is broadband usage rising so quickly in France?
- What are the main categories of online shopping in France?
- What are the prospects for online advertising growth in France?
- And many more...
Table of Contents
- Impetus
- France: Key Indicators, 2005-2008
- Overview (continued)
- A. Doing Business In France
- For Large Enterprises
- For SMEs
- For Online Advertising Companies
- B. Macroeconomic Overview
- Real GDP Growth in Select Countries Worldwide, 2004-2006 (% increase vs. prior year)
- Unemployment Rate in France, 2000, 2003-2005 (% of civilian labor force)
- C. Internet Access
- Total Users
- Comparative Estimates: At-Home and At-Work Internet Users in France, 2003-2008 (millions)
- Internet Users in Select Countries in Western Europe, 2003-2008 (% of total population)
- Internet Access Devices Used by Internet Users in France, 2005 (% of respondents)
- Preferred Internet Access Device according to Internet Users in France, 2003 & 2004 (% of respondents)
- Broadband Access
- Broadband Households in the US and Select Countries in Western Europe, 2003-2008 (% of total households)
- Broadband Users in France, by Access Technology, Q3 2004-Q3 2005 (thousands)
- Number of Public Wireless Hotspots in Select Countries in Europe, 2004
- Pricing and Features
- Total Users
- D. Usage
- Usage Types
- Internet Services Used by Consumers in Select Countries in Western Europe, May-June 2005 (% of respondents)
- Top Five Online Search Categories in France, Q2 2005 (% of total searches)
- Top Five IPTV Markets in Western Europe, Ranked by Number of Subscribers, 2010
- IPTV Market Share in France, Italy and Spain, 2009 (% of total pay-TV market)
- E-Commerce
- Comparative Estimates: Online Retail Sales in France, 2000-2005 (millions of euros)
- Online Shoppers in Select Countries in Western Europe, Q2 2005 (% of Internet users)
- Online Retail Sales in France, 2002-2005 (millions of euros and % increase vs. prior year)
- Internet Users and Online Buyers in France, Q4 2002-Q4 2004 (millions)
- Average Annual Online Spending per Online Buyer in France, 2002-2004
- Percent of Internet Users in France Who Have Never Made an Online Purchase but Have Confidence in Online Buying, 2002-2004
- Retail E-Commerce in Select Countries in Western Europe, 2004 & 2008 (billions of euros and CAGR*)
- Usage Types
- E. Internet Demographics
- Demographic Profile of At-Home Internet Users in France, 2003-2005 (% of respondents in each group)
- Demographic Profile of At-Work and At-School Internet Users in France, 2004 & 2005 (% of respondents in each group)
- Demographic Profile of Internet and Non-Internet Users in France, June 2005 (% of respondents in each group)
- Demographic Profile of Internet Users in France Who Have Downloaded Content in the Past 12 Months, by Type of Content, June 2005 (% of respondents in each group)
- F. Online Advertising & Marketing
- Spending
- Share of Mean Hours per Week that Consumers in Select Countries in Western Europe Spend with Select Media, 2005
- Measured Media Shares of Ad Spending in Select Countries Worldwide, 2005 (% of total ad spending per country)
- Measured Media Ad Spending in Select Countries in Western Europe, by Media, 2005 (millions of euros and £)
- Advertising Spending in France, 2004-2006 (millions of euros and % increase vs. prior year)
- Online Ad Spending* in France, Germany and the UK, 2004 (millions of euros, % increase vs. prior year and % of total media ad spending)
- Measured Media Ad Spending Growth in France, by Media, 2004-2006 (% increase/decrease vs. prior year)
- Advertising Spending Growth for Select Countries Worldwide, 2004-2006 (% increase/decrease vs. prior year)
- France's Share of Search Engine Marketing Spending in Europe, 2005 & 2010
- Online Advertising Spending Growth in Select Countries in Western Europe, 2002-2004 (% increase/decrease vs. prior year)
- Spending
- Related Information and Links
- Related Links
- Related Charts
- Suggested Keywords for eStat Database
- Contact
- Report Contributors













