Abstract
Introduction
This databook is a detailed information resource covering all the key data
points on Soft Drinks in Latin America. It includes comprehensive value volume
segmentation and market share data. The databook supplies actual data to 2006
and full forecasts to 2011 for 08 countries covered within the Latin America
region.
Scope
Contains 7 categories:Functional drinks, Bottled water, Concentrates,
Carbonates, RTD tea & coffee, Juices and Smoothies Provides market value,
volume data by market, segment and sub segment
Highlights
The Latin America Soft Drinks market covering 08 countries, increased between
2001-2006, growing at an average annual rate of 2.5%. The leading company in
the market in 2006 was The Coca-Cola Company.The second-largest player was
PepsiCo, Inc. with Inbev is third place.
Reasons to Purchase
Discover the major quantitative trends affecting the Soft Drinks markets
Understand consumers' consumption and expenditure patterns for the 08
countries covered Understand the future direction of the market with reliable
historical data and full five year forecasting.
Table of Contents
TABLE OF CONTENTS
Chapter 1 INTRODUCTION 2
What is this report about?
2
How to use this report 2
Market Definition 3
Chapter 2 OVERVIEW
13
Value Analysis 13
Volume Analysis 14
Chapter 3 LATIN AMERICA
SOFT DRINKS - MARKET OVERVIEW 15
Value Analysis, US$ 2001-2006 15
Value Analysis, US$ 2006-2011 16
Volume Analysis, 2001-2006 19
Volume
Analysis, 2006-2011 20
Company Share Analysis 23
Chapter 4 LEADING
COMPANY PROFILES 26
The Coca-Cola Company 26
PepsiCo, Inc. 30
Chapter 5 CATEGORY ANALYSIS - FUNCTIONAL DRINKS 33
Value Analysis, US$
2001-2006 33
Value Analysis, US$ 2006-2011 33
Volume Analysis,
2001-2006 36
Volume Analysis, 2006-2011 36
Company Share Analysis
39
Chapter 6 CATEGORY ANALYSIS - BOTTLED WATER 42
Value Analysis, US$
2001-2006 42
Value Analysis, US$ 2006-2011 43
Volume Analysis,
2001-2006 46
Volume Analysis, 2006-2011 47
Company Share Analysis
50
Chapter 7 CATEGORY ANALYSIS - CONCENTRATES 53
Value Analysis, US$
2001-2006 53
Value Analysis, US$ 2006-2011 53
Volume Analysis,
2001-2006 56
Volume Analysis, 2006-2011 56
Company Share Analysis
59
Chapter 8 CATEGORY ANALYSIS - CARBONATES 62
Value Analysis, US$
2001-2006 62
Value Analysis, US$ 2006-2011 63
Volume Analysis,
2001-2006 66
Volume Analysis, 2006-2011 67
Company Share Analysis
70
Chapter 9 CATEGORY ANALYSIS - RTD TEA & COFFEE 73
Value Analysis,
US$ 2001-2006 73
Value Analysis, US$ 2006-2011 73
Volume Analysis,
2001-2006 76
Volume Analysis, 2006-2011 76
Company Share Analysis
79
Chapter 10 CATEGORY ANALYSIS - JUICES 81
Value Analysis, US$
2001-2006 81
Value Analysis, US$ 2006-2011 82
Volume Analysis,
2001-2006 85
Volume Analysis, 2006-2011 86
Company Share Analysis
89
Chapter 11 CATEGORY ANALYSIS - SMOOTHIES 92
Value Analysis, US$
2001-2006 92
Value Analysis, US$ 2006-2011 92
Volume Analysis,
2001-2006 95
Volume Analysis, 2006-2011 95
Company Share Analysis
98
Chapter 12 RESEARCH METHODOLOGY 99
Methodology overview 99
Secondary research 100
Market modelling 101
Primary research 102
Data finalisation 102
Ongoing research 103
Chapter 13 APPENDIX 104
Future readings 104
How to contact experts in your industry 104
LIST OF FIGURES
Figure 1: Latin America Soft drinks value & value
forecast, 2001-2011 (US$ m, nominal prices) 17
Figure 2: Latin America
Soft drinks category growth comparison, by value, 2001-2011 18
Figure 3:
Latin America Soft drinks volume & volume forecast, 2001-2011 (Kg/Liters m)
21
Figure 4: Latin America Soft drinks category growth comparison, by
volume, 2001-2011 22
Figure 5: Latin America Soft drinks company share
(Top 5 companies) by volume, 2005-2006 (%) 25
Figure 6: Latin America
Functional drinks value & value forecast, 2001-2011 (US$ m, nominal prices)
34
Figure 7: Latin America Functional drinks category growth comparison,
by value, 2001-2011 35
Figure 8: Latin America Functional drinks volume &
volume forecast, 2001-2011 (Liters m) 37
Figure 9: Latin America
Functional drinks category growth comparison, by volume, 2001-2011 38
Figure 10: Latin America Functional drinks company share (Top 5 companies) by
volume, 2005-2006 (%) 41
Figure 11: Latin America Bottled water value &
value forecast, 2001-2011 (US$ m, nominal prices) 44
Figure 12: Latin
America Bottled water category growth comparison, by value, 2001-2011 45
Figure 13: Latin America Bottled water volume & volume forecast, 2001-2011
(Liters m) 48
Figure 14: Latin America Bottled water category growth
comparison, by volume, 2001-2011 49
Figure 15: Latin America Bottled water
company share (Top 5 companies) by volume, 2005-2006 (%) 52
Figure 16:
Latin America Concentrates value & value forecast, 2001-2011 (US$ m, nominal
prices) 54
Figure 17: Latin America Concentrates category growth
comparison, by value, 2001-2011 55
Figure 18: Latin America Concentrates
volume & volume forecast, 2001-2011 (Kg/Liters m) 57
Figure 19: Latin
America Concentrates category growth comparison, by volume, 2001-2011 58
Figure 20: Latin America Concentrates company share (Top 5 companies) by
volume, 2005-2006 (%) 61
Figure 21: Latin America Carbonates value &
value forecast, 2001-2011 (US$ m, nominal prices) 64
Figure 22: Latin
America Carbonates category growth comparison, by value, 2001-2011 65
Figure 23: Latin America Carbonates volume & volume forecast, 2001-2011
(Liters m) 68
Figure 24: Latin America Carbonates category growth
comparison, by volume, 2001-2011 69
Figure 25: Latin America Carbonates
company share (Top 5 companies) by volume, 2005-2006 (%) 72
Figure 26:
Latin America RTD tea & coffee value & value forecast, 2001-2011 (US$ m,
nominal prices) 74
Figure 27: Latin America RTD tea & coffee category
growth comparison, by value, 2001-2011 75
Figure 28: Latin America RTD tea
& coffee volume & volume forecast, 2001-2011 (Liters m) 77
Figure 29:
Latin America RTD tea & coffee category growth comparison, by volume,
2001-2011 78
Figure 30: Latin America RTD tea & coffee company share (Top
5 companies) by volume, 2005-2006 (%) 80
Figure 31: Latin America Juices
value & value forecast, 2001-2011 (US$ m, nominal prices) 83
Figure 32:
Latin America Juices category growth comparison, by value, 2001-2011 84
Figure 33: Latin America Juices volume & volume forecast, 2001-2011 (Liters m)
87
Figure 34: Latin America Juices category growth comparison, by volume,
2001-2011 88
Figure 35: Latin America Juices company share (Top 5
companies) by volume, 2005-2006 (%) 91
Figure 36: Latin America Smoothies
value & value forecast, 2001-2011 (US$ m, nominal prices) 93
Figure 37:
Latin America Smoothies category growth comparison, by value, 2001-2011 94
Figure 38: Latin America Smoothies volume & volume forecast, 2001-2011 (Liters
m) 96
Figure 39: Latin America Smoothies category growth comparison, by
volume, 2001-2011 97
Figure 40: Annual data review process 100
LIST OF TABLES
Table 1: Soft drinks category definitions 4
Table
2: Latin America Soft Drinks value (country-wise), 2001-2006 (US$ m, nominal
prices) 13
Table 3: Latin America Soft Drinks value (country-wise)
forecast, 2006-2011 (US$ m, nominal prices) 13
Table 4: Latin America
Soft Drinks volume (country-wise), 2001-2006 (Kg/Liters m) 14
Table 5:
Latin America Soft Drinks volume (country-wise) forecast, 2006-2011 (Kg/Liters
m) 14
Table 6: Latin America Soft drinks value, 2001-2006 (US$ m nominal
prices) 15
Table 7: Latin America Soft drinks value forecast, 2006-2011
(US$ m nominal prices) 16
Table 8: Latin America Soft drinks volume,
2001-2006 (Kg/Liters m) 19
Table 9: Latin America Soft drinks volume
forecast, 2006-2011 (Kg/Liters m) 20
Table 10: Latin America Soft drinks
company share (Top 20 Companies) by volume, 2005-2006 (%) 23
Table 11:
Latin America Soft drinks volume, by company, 2005-2006 (Kg/Liters m) 24
Table 12: The Coca-Cola Company Key Facts 26
Table 13: PepsiCo, Inc. Key
Facts 30
Table 14: Latin America Functional drinks value, 2001-2006 (US$ m
nominal prices) 33
Table 15: Latin America Functional drinks value
forecast, 2006-2011 (US$ m nominal prices) 33
Table 16: Latin America
Functional drinks volume, 2001-2006 (Liters m) 36
Table 17: Latin America
Functional drinks volume forecast, 2006-2011 (Liters m) 36
Table 18: Latin
America Functional drinks company share by volume, 2005-2006 (%) 39
Table
19: Latin America Functional drinks volume, by company, 2005-2006 (Liters m)
40
Table 20: Latin America Bottled water value, 2001-2006 (US$ m nominal
prices) 42
Table 21: Latin America Bottled water value forecast, 2006-2011
(US$ m nominal prices) 43
Table 22: Latin America Bottled water volume,
2001-2006 (Liters m) 46
Table 23: Latin America Bottled water volume
forecast, 2006-2011 (Liters m) 47
Table 24: Latin America Bottled water
company share (Top 20 Companies) by volume, 2005-2006 (%) 50
Table 25:
Latin America Bottled water volume, by company, 2005-2006 (Liters m) 51
Table 26: Latin America Concentrates value, 2001-2006 (US$ m nominal prices)
53
Table 27: Latin America Concentrates value forecast, 2006-2011 (US$ m
nominal prices) 53
Table 28: Latin America Concentrates volume, 2001-2006
(Kg/Liters m) 56
Table 29: Latin America Concentrates volume forecast,
2006-2011 (Kg/Liters m) 56
Table 30: Latin America Concentrates company
share by volume, 2005-2006 (%) 59
Table 31: Latin America Concentrates
volume, by company, 2005-2006 (Kg/Liters m) 60
Table 32: Latin America
Carbonates value, 2001-2006 (US$ m nominal prices) 62
Table 33: Latin
America Carbonates value forecast, 2006-2011 (US$ m nominal prices) 63
Table 34: Latin America Carbonates volume, 2001-2006 (Liters m) 66
Table
35: Latin America Carbonates volume forecast, 2006-2011 (Liters m) 67
Table 36: Latin America Carbonates company share by volume, 2005-2006 (%)
70
Table 37: Latin America Carbonates volume, by company, 2005-2006
(Liters m) 71
Table 38: Latin America Rtd tea & coffee value, 2001-2006
(US$ m nominal prices) 73
Table 39: Latin America Rtd tea & coffee value
forecast, 2006-2011 (US$ m nominal prices) 73
Table 40: Latin America Rtd
tea & coffee volume, 2001-2006 (Liters m) 76
Table 41: Latin America Rtd
tea & coffee volume forecast, 2006-2011 (Liters m) 76
Table 42: Latin
America Rtd tea & coffee company share by volume, 2005-2006 (%) 79
Table
43: Latin America Rtd tea & coffee volume, by company, 2005-2006 (Liters m)
79
Table 44: Latin America Juices value, 2001-2006 (US$ m nominal prices)
81
Table 45: Latin America Juices value forecast, 2006-2011 (US$ m nominal
prices) 82
Table 46: Latin America Juices volume, 2001-2006 (Liters m)
85
Table 47: Latin America Juices volume forecast, 2006-2011 (Liters m)
86
Table 48: Latin America Juices company share (Top 20 Companies) by
volume, 2005-2006 (%) 89
Table 49: Latin America Juices volume, by
company, 2005-2006 (Liters m) 90
Table 50: Latin America Smoothies value,
2001-2006 (US$ m nominal prices) 92
Table 51: Latin America Smoothies
value forecast, 2006-2011 (US$ m nominal prices) 92
Table 52: Latin
America Smoothies volume, 2001-2006 (Liters m) 95
Table 53: Latin America
Smoothies volume forecast, 2006-2011 (Liters m) 95
Table 54: Latin America
Smoothies company share by volume, 2005-2006 (%) 98
Table 55: Latin
America Smoothies volume, by company, 2005-2006 (Liters m) 98

