Abstract
Introduction
This databook is a detailed information resource covering all the key data
points on Spreads in Eastern Europe. It includes comprehensive value volume
segmentation and market share data. The databook supplies actual data to 2006
and full forecasts to 2011 for 11 countries covered within the Eastern Europe
region.
Scope
Contains 5 categories:Chocolate spreads, Honey, Savory spreads, Jams &
preserves and Nut-based spreads Provides market value, volume data by market,
segment and sub segment
Highlights
The Eastern Europe Spreads market covering 11 countries, increased between
2001-2006, growing at an average annual rate of 4.8%. The leading company in
the market in 2006 was Mezregional Obzestvennaya Organistion. The
second-largest player was Ferrero with Unilever is third place.
Reasons to Purchase
Discover the major quantitative trends affecting the Spreads markets
Understand consumers' consumption and expenditure patterns for the 11
countries covered Understand the future direction of the market with reliable
historical data and full five year forecasting.
Table of Contents
TABLE OF CONTENTS
Chapter 1 INTRODUCTION 2
What is this report about?
2
How to use this report 2
Geographic coverage 2
Market Definition
3
Chapter 2 OVERVIEW 11
Value Analysis 11
Volume Analysis 12
Chapter 3 EASTERN EUROPE SPREADS - MARKET OVERVIEW 13
Value Analysis,
2001-2006 13
Value Analysis, 2006-2011 14
Volume Analysis, 2001-2006
17
Volume Analysis, 2006-2011 18
Company Share Analysis 21
Chapter
4 CATEGORY ANALYSIS - CHOCOLATE SPREADS 24
Value Analysis, 2001-2006
24
Value Analysis, 2006-2011 24
Volume Analysis, 2001-2006 26
Volume Analysis, 2006-2011 26
Company Share Analysis 28
Chapter 5
CATEGORY ANALYSIS - HONEY 31
Value Analysis, 2001-2006 31
Value
Analysis, 2006-2011 31
Volume Analysis, 2001-2006 33
Volume Analysis,
2006-2011 33
Company Share Analysis 35
Chapter 6 CATEGORY ANALYSIS -
SAVORY SPREADS 38
Value Analysis, 2001-2006 38
Value Analysis,
2006-2011 38
Volume Analysis, 2001-2006 40
Volume Analysis, 2006-2011
40
Company Share Analysis 42
Chapter 7 CATEGORY ANALYSIS - JAMS &
PRESERVES 45
Value Analysis, 2001-2006 45
Value Analysis, 2006-2011
45
Volume Analysis, 2001-2006 48
Volume Analysis, 2006-2011 48
Company Share Analysis 51
Chapter 8 CATEGORY ANALYSIS - NUT - BASED
SPREADS 54
Value Analysis, 2001-2006 54
Value Analysis, 2006-2011
54
Volume Analysis, 2001-2006 56
Volume Analysis, 2006-2011 56
Company Share Analysis 58
Chapter 9 RESEARCH METHODOLOGY 60
Methodology overview 60
Secondary research 61
Market modelling 62
Primary research 63
Data finalisation 63
Ongoing research 64
Chapter 10 APPENDIX 65
Future readings 65
How to contact experts in
your industry 65
LIST OF FIGURES
Figure 1: Eastern Europe Spreads
& value forecast, 2001-2011 (US$ m, nominal prices) 15
Figure 2: Eastern
Europe Spreads category growth comparison, by value, 2001-2011 16
Figure
3: Eastern Europe Spreads volume & volume forecast, 2001-2011 (Kg m) 19
Figure 4: Eastern Europe Spreads category growth comparison, by volume,
2001-2011 20
Figure 5: Eastern Europe Spreads company share (Top 5
companies), by value, 2005-2006 (%) 23
Figure 6: Eastern Europe Chocolate
spreads value & value forecast, 2001-2011 (US$ m, nominal prices) 25
Figure 7: Eastern Europe Chocolate spreads volume & volume forecast, 2001-2011
(Kg m) 27
Figure 8: Eastern Europe Chocolate spreads company share (Top 5
companies), by value, 2005-2006 (%) 30
Figure 9: Eastern Europe Honey
value & value forecast, 2001-2011 (US$ m, nominal prices) 32
Figure 10:
Eastern Europe Honey volume & volume forecast, 2001-2011 (Kg m) 34
Figure
11: Eastern Europe Honey company share (Top 5 companies), by value, 2005-2006
(%) 37
Figure 12: Eastern Europe Savory spreads value & value forecast,
2001-2011 (US$ m, nominal prices) 39
Figure 13: Eastern Europe Savory
spreads volume & volume forecast, 2001-2011 (Kg m) 41
Figure 14: Eastern
Europe Savory spreads company share (Top 5 companies), by value, 2005-2006(%)
44
Figure 15: Eastern Europe Jams & preserves value & value forecast,
2001-2011 (US$ m, nominal prices) 46
Figure 16: Eastern Europe Jams &
preserves growth comparison, by value, 2001-2011 47
Figure 17: Eastern
Europe Jams & preserves volume & volume forecast, 2001-2011 (Kg m) 49
Figure 18: Eastern Europe Jams & preserves category growth comparison, by
volume, 2001-2011 50
Figure 19: Eastern Europe Jams & preserves company
share (Top 5 companies), by value, 2005-2006(%) 53
Figure 20: Eastern
Europe Nut-based spreads value & value forecast, 2001-2011 (US$ m, nominal
prices) 55
Figure 21: Eastern Europe Nut-based spreads volume & volume
forecast, 2001-2011 (Kg m) 57
Figure 22: Eastern Europe Nut-based spreads
company share (Top 5 companies), by value, 2005-2006(%) 59
Figure 23:
Annual data review process 61
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