Abstract
Summary
The market for PC-TV Tuners is quickly moving from analog to digital, driven
by the increased pace of the broadcast television analog-to-digital
switchover. In 2005, 60.1% of PC-TV Tuners shipped were analog, but the analog
tuner market share dropped to 48.3% in 2006, and then to 39.7% in 2007.
During this same three year time period, digital broadcast television coverage
spread rapidly in Western Europe and in the key Asian markets of Korea and
Japan. These are markets with a strong tradition of watching over-the-air
television programming rather than the premium services offered by Cable and
Satellite television services.
The adoption of digital PC-TV Tuners will accelerate in Europe as Digital
Terrestrial TV (DTT) services continue to expand. In Asia, China and India
will present strong growth opportunities. North America is expected to see a
surge during 2009, when analog TV is cut off, and new Mobile Digital
Terrestrial TV (MDTV) services are introduced by major US TV stations.
PC-TV Tuners face challenges from a variety of other options that consumers
have for obtaining video on their PCs, including easy-to-use Cable, TelcoTV,
and satellite TV services, Internet distributed video content, IPTV services,
and mobile broadband, such as 3G, Wi-Fi, and WiMAX.
Table of Contents
- Executive Summary
- Digital Broadcast TV and the Growth of the PC-TV Tuner Market
- PC-TV Tuner Basics
- PC-TV Tuner Card Hierarchy
- PC-TV Tuner Form Factors
- Internal Cards
- External Devices
- Geographical and Technological Variations
- PC-TV Tuner Software
- The Microsoft Media Center Axis
- The Aftermarket Software Axis
- The Market for PC-TV Tuners
- Aesthetics, Use, Cost, and the Living Room Computer
- OEM Market for PC-TV Tuners
- Pricing/Cost and the OEM Market
- Desktop Computers With PC-TV Tuner Cards
- Notebook Computers and Portable Television Usage Models
- Notebook Computers With PC-TV Tuner Cards
- Aftermarket PC-TV Tuners
- PC-TV Tuners and the Set Top Box
- Open Cable Unidirectional Receiver (OCUR) Provides One-Way Reception
- CableLabs' tru2way Approach Provides Two-Way Interactive Reception
- DVB Common Interface/Conditional Access Modules (CI/CAM)
- Microsoft and DirecTV
- Competitive Environment
- Cable MSOs and Set Top Boxes
- CableLabs' tru2way Provides Cable' s Next Generation
- Internet Distributed Television and Video
- TelcoTV, Also Known as IPTV
- TV on Mobile Devices
- Others
- Industry Trends
- In Tuner DRM
- Integrated PC-TV Tuner Circuitry
- OEM PCs With PC-TV Tuner Cards
- Others
- Forecast
- Worldwide PC-TV Tuners
- Digital PC-TV Tuners
- Analog PC-TV Tuners
- North America by Category
- North America Digital PC-TV Tuners
- North America Analog PC-TV Tuners
- Europe by Category
- Europe Digital PC-TV Tuners
- Europe Analog PC-TV Tuners
- Asia by Category
- Japan
- South Korea
- China
- Other Asian Countries
- Asia Digital PC-TV Tuners
- Asia Analog PC-TV Tuners
- Rest of the World (ROW) by Category
- ROW Digital PC-TV Tuners
- ROW Analog PC-TV Tuners
- Late Breaking News: Mirics FlexiTV Global AM, FM, PC-TV Tuner
- Mirics FlexiTV Claims Sub US$5.00 Bill-of-Materials PC-TV Tuner
- Methodology
- Related In-Stat Reports
List of Tables
- Table 1. Worldwide PC Shipment Forecast (in Thousands)
- Table 2. Personal Computers Shipped With Media Center and a Built In PC-TV
Tuner (in Thousands)
- Table 3. Ability of PC-TV Tuners to Receive Content Sources
- Table 4. Worldwide Digital PC-TV Shipments, ASP, and Revenues, 2006 - 2012
- Table 5. Worldwide Analog PC-TV Shipments, ASP, and Revenues, 2006 - 2012
- Table 6. North America Digital PC-TV Tuner Shipments, ASP, and Revenues,
2006 - 2012
- Table 7. North America Analog PC-TV Tuner Shipments, ASP, and Revenues,
2006 - 2012
- Table 8. Europe Digital PC-TV Shipments, ASP, and Revenues, 2006 - 2012
- Table 9. Europe Analog PC-TV Shipments, ASP, and Revenues, 2006 - 2012
- Table 10. Asia Digital PC-TV Shipments, ASP, and Revenues, 2006 - 2012
- Table 11. Asia Analog PC-TV Shipments, ASP, and Revenues, 2006 - 2012
- Table 12. ROW Digital PC-TV Shipments, ASP, and Revenues, 2006 - 2012
- Table 13. ROW Analog PC-TV Shipments, ASP, and Revenues, 2006 - 2012
List of Figures
- Figure 1. Digital vs. Analog PC-TV Tuner Percentage of Worldwide Unit
Shipments
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