Abstract
Consumers continue to enthusiastically embrace digital music. Digital music sales represented 10% of the total worldwide music market in 2007, up from 6% in 2006. In-Stat expects that by 2012, digital music sales will represent an impressive 40% of all music purchased worldwide.
The popularity of digital music formats differs depending on region. For example, the Internet remains the primary distribution channel for digital music in the US; whereas full-track downloads to mobile phones is the primary digital music format in Japan.
In-Stat' s latest report focuses on the online distribution of digital music. However, in an effort to understand how the growth in the mobile music market may impact online music, In-Stat includes discussion around new developments in mobile music, with a focus on full-track downloads to mobile phones.
Worldwide forecasts are provided for revenues derived from online music sales and subscription-based music services, physical CD sales online, and full-track downloads to mobile phones. Results from a US-based survey regarding end-users' attitudes and behaviors toward online music and video are also included.
Table of Contents
- Executive Summary
- Introduction
- Established Online Digital Content Distribution Services
- Pay-per-Download Services
- Subscription-Based Services
- Emerging Opportunities in Online Digital Content Distribution
- Social-Networking Sites
- Advertising-Supported Sites
- Digital Rights Management (DRM)-Free Distribution Services
- Recent Mobile Music Service Introductions
- Omnifone' s MusicStation
- Nokia' s “Comes with Music”
- 360 Degree Music Model
- TAP Survey: The Earlier Adopter
- Primary Method of Connecting to the Internet at Home
- Online Music Survey Data
- Have You Downloaded Music From the Internet?
- Amount Paid for Online Music
- Online Music Service Used Most Often
- Online Music Preferences- Single-Track/Album Downloads vs. Subscription-Based Music
- Online Music Shopping Behavior
- Online Video Survey Data
- Amount Spent on Online Video
- Online Video Search Behavior
- Consumer Electronic Device Ownership
- Digital Music Forecasts
- Worldwide Total Market and Online Revenues
- Physical Media Bought Online vs. Downloads/Subscriptions
- Regional Segmentation
- Mobile Music
- Full-Length Tracks Downloaded to Mobile Phones
- Methodology
- Technology Adoption Panel (TAP)
- Related In-Stat Reports
List of Tables
- Table 1. Primary Method of Connecting to the Internet at Home
- Table 2. Have You Downloaded Music From the Internet?
- Table 3. Amount Paid for Online Music
- Table 4. Music Service Used Most Often to Purchase Music in the Last 12 Months
- Table 5. Online Music Preferences
- Table 6. Online Music Shopping Behavior
- Table 7. Which, if any, of the Following Do You Do With Music After Downloading It?
- Table 8. Did You Download or Stream Video From the Internet?
- Table 9. Online Video Site Used Most Often
- Table 10. Amount Spent on Online Video
- Table 11. Online Video Search Behavior
- Table 12. Which, if any, of the Following CE Devices Do You Own?
- Table 13. Apple iPod Owners, by iPod Model
- Table 14. Total Worldwide Music Market vs. Total Online Music Market, 2005 to 2012 (US$ in Millions)
- Table 15. Physical Media Bought Online vs. Downloads/Subscriptions, 2005 to 2012 (US$ in Millions)
- Table 16. Regional Distribution of Online Music Revenues, 2005 to 2012 (US$ in Millions)
- Table 17. Worldwide Revenue for Full-Length Tracks Downloaded to Mobile Phones, 2005 to 2012 (US$ in Millions)
List of Figures
- Figure 1. Worldwide Digital Music Market, 2005 to 2012 (US$ in Millions)
- Figure 2. Primary Method of Connecting to the Internet at Home
- Figure 3. Have You Downloaded Music From the Internet?
- Figure 4. Did You Download or Stream Video From the Internet?















