全球MP3・攜帶式媒體播放機市場

Worldwide unit shipments for both flash-based and HDD-based portable media player (PMP)/MP3 players reached 182 million in 2006, up 42% from 2005. Fueled by market drivers, such as inexpensive flash-based players available around the world, growing broadband penetration, and the increasing availability of affordable, legitimate music and video online, the PMP/MP3 player market is expected to grow to 275 million units by 2011.

Consumers are clearly still demanding these portable devices. Of the 2,408 respondents to In-Stat' s latest survey, 52% own an audio-only MP3 player or PMP. While many of these portable players now play video, as well as audio, the largest majority of respondents who own a video-enabled device purchased the portable player primarily for its audio functionality. However, since the costs for incorporating video into portable devices continues to decline, In-Stat expects video-enabled PMP shipments to outpace audio-only MP3 player shipments by 2008.

In-Stat' s latest report examines the worldwide PMP/MP3 player market and offers forecasts for worldwide revenue and regional shipments for these players. It also provides results for a US-based survey regarding consumers' attitudes toward both audio-only MP3 players and video-enabled PMPs.

• Executive Summary
• Introduction
• PMP/MP3 Player Manufacturers
  • Apple
    • Increased Integration Signifies iPod Ubiquity
  • Archos
    • EchoStar + Archos
  • Creative Technology
  • iRiver
  • HandHeld Entertainment
  • Philips
  • Microsoft
  • SanDisk
  • Samsung
  • Toshiba
• Portable Player Components
  • Processors
    • Intel
    • Philips
    • PortalPlayer
    • Texas Instruments
    • SigmaTel
  • Memory
• Online Content Services
  • Online Sites Offering Both Music and Video
  • Napster
  • RealNetworks
  • Wal-Mart
  • Microsoft
  • Yahoo
  • Apple
  • Sony
  • Video-centric Online Sites
    • BitTorrent + Warner Brothers
    • CinemaNow
    • ClickStar
    • Movielink
    • MTV/Urge
    • Vongo
  • TiVo2Go
• The Consumer Perspective
  • Broadband Penetration
  • Consumer Electronic Device Ownership
  • Current PMP Owners
  • Future PMP Purchasers
• Forecasts
  • Worldwide Unit Shipments
  • Additional Market Drivers
    • Worldwide Market Share for 2006 Unit Shipments
    • Regional Breakout
• Worldwide Revenue
  • A Final Thought: The Multimedia Cellphone Challenge
• Methodology
  • Technology Adoption Panel
• Related In-Stat Reports

• Table 1. Internet Connection Used
• Table 2. What CE Devices Do You Own?
• Table 3. What Brand of PMP Do You Own?
• Table 4. Do You Own a Flash-based or HDD-based PMP?
• Table 5. Functions Available on PMP
• Table 6. Primary Function Performed on PMP
• Table 7. Reason For Not Owning a Video-enabled PMP
• Table 8. Reason For Purchasing a PMP
• Table 9. Will You Purchase a Flash-based or HDD-based PMP?
• Table 10. What Brand of PMP Will You Purchase?
• Table 11. Primary Function PMP Will Be Used
• Table 12. Worldwide Unit Shipments for MP3 Players and PMPs, 2004- 2011, (Units in Millions)
• Table 13. Worldwide Unit Shipments for Flash-based PMPs vs. HDD-based PMPs, 2004- 2011 (Units in Millions)
• Table 14. 2006 MP3 Player and PMP Unit Shipment Market Shares, by Manufacturer
• Table 15. Regional Distribution of Worldwide Unit Shipments for MP3 Players and PMPs, 2004- 2011 (Units in Millions)
• Table 16. Worldwide Revenue for MP3 Players and PMPS, 2004- 2011 (US$ in Millions)

• Figure 1. Worldwide Unit Shipments for MP3 Players and PMPs, 2004- 2011 (Units in Millions)
• Figure 2. 2006 MP3 Player and PMP Unit Shipment Market Shares, by Manufacturer